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Amazon Seller News and Policy Updates for 2025

2025 Amazon Seller News & Policy Insights

Discover essential updates for Amazon sellers in 2025—including the latest policy changes, account suspension risks, and legal tips to stay compliant and competitive.

Why Follow Amazon Seller News in 2025?

Amazon is evolving faster than ever. Staying current on news and updates can help you avoid policy violations, maintain account health, and seize new growth opportunities before competitors.

Top 2025 Policy Changes Affecting Amazon Sellers

  • Listing Compliance Enforcement: Tighter restrictions on image quality, keyword stuffing, and prohibited claims.
  • Updated Business Solutions Agreement: Key clause modifications affecting returns, IP rights, and dispute resolution.
  • Account Health Metrics: Revised thresholds for order defect rate and late shipment rate.

Compliance Tips from Amazon Suspension Attorneys

At AMZ Sellers Attorney®, we help sellers interpret new policies and prevent suspensions. Get expert legal advice, appeal help, and proactive audits to protect your business.

Code Example: Amazon’s Required Language for IP Appeals

“We respectfully dispute this IP claim under Section 3 of the BSA. Please see attached documentation verifying our authorized use.”

FAQs for 2025 Amazon Sellers

What is the latest Amazon seller news?

Stay updated with the latest Amazon seller news on our blog, including marketplace changes, Amazon policy updates, seller performance trends, and risk mitigation strategies.

How can I avoid Amazon account suspension in 2025?

Avoid Amazon account suspension by understanding policy updates, maintaining performance metrics, and reviewing your listings for compliance with the Amazon Business Solutions Agreement.

Where can I find expert analysis of Amazon policy changes?

Our Amazon Seller News blog offers expert legal commentary, trend forecasting, and actionable advice to help sellers respond to Amazon's evolving policies.

Why should I follow Amazon marketplace news?

Following Amazon marketplace news keeps you ahead of changes that affect your seller account, including new requirements, restricted categories, and compliance issues that could trigger suspensions.

USPTO Cancels 50,000+ Trademarks: Navigating Expungement & Reexamination

5/7/2025

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USPTO's Expungement and Reexamination Proceedings: Clearing the Trademark Register

Published: May 7, 2025

The United States Patent and Trademark Office (USPTO) has achieved a significant milestone by canceling over 50,000 unused goods and services from the trademark register through ex parte expungement and reexamination proceedings. This accomplishment comes just three months after reaching the 25,000 mark, highlighting the efficiency improvements implemented in these processes.

Trademark Cancellation Process

Understanding Expungement and Reexamination Proceedings

Introduced under the Trademark Modernization Act of 2020, these proceedings allow the USPTO to remove trademarks from the register that are not in use in commerce. This helps maintain the accuracy and integrity of the trademark register, ensuring it reflects only active trademarks.

Expungement Proceedings

An expungement proceeding can be initiated when there is evidence that a trademark has never been used in commerce. This process is applicable to registrations between three and ten years old.

Reexamination Proceedings

Reexamination is appropriate when a trademark was not in use in commerce at the time the application was filed or when a statement of use was submitted. This proceeding must be requested within the first five years after registration.

Combating Specimen Farms

A significant number of cancellations have targeted registrations linked to "specimen farms." These are entities that create fake e-commerce websites to produce counterfeit specimens of use, aiming to obtain or maintain trademark registrations without actual commercial use. The USPTO's proactive approach in identifying and canceling such registrations helps protect legitimate businesses and consumers.

Benefits for Online Businesses

For businesses, these proceedings offer a cost-effective and efficient method to clear the trademark register of unused marks that may be blocking new applications. Unlike contested cancellation proceedings before the Trademark Trial and Appeal Board (TTAB), expungement and reexamination are ex parte processes, meaning they involve only the petitioner and the USPTO, reducing complexity and expense.

How to Request an Expungement or Reexamination

To initiate an expungement or reexamination proceeding, a petitioner must submit a request to the USPTO, including evidence supporting the claim of nonuse. The filing fee is $400 per class of goods or services. Detailed guidelines and forms are available on the USPTO's official website.

Partner with AMZ Sellers Attorney®

Navigating the complexities of trademark law can be challenging. At AMZ Sellers Attorney®, we specialize in assisting e-commerce businesses with trademark registration and protection. Our services include:

  • Trademark Reexamination and Expungement: Our expert IP attorneys do all the heavy lifting for you, using this tool to rid the market of bad actors.
  • TTAB Litigiation: Expert help in opposing and cancelling adverse trademarks. .
  • Trademark Registration: Guiding you through the process of registering your trademark with the USPTO.
  • Trademark Clearance Searches: Conducting comprehensive searches to ensure your desired trademark is available.
  • Legal Support: Providing expert advice and representation in trademark disputes and proceedings.

Learn more about our trademark registration services here: Trademark Registration Services.

Conclusion

The USPTO's expungement and reexamination proceedings are vital tools in maintaining a robust and accurate trademark register. By removing unused trademarks, these processes help legitimate businesses secure the trademarks they need to thrive. If you're facing challenges with trademark registration or enforcement, AMZ Sellers Attorney® is here to assist you every step of the way.

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AMZ Sellers Attorney
9350 Wilshire Blvd. suite 203
Beverly Hills, CA  90212 (virtual office, mailing address)
​Kenneth Eade, Esq. (licensed state of CA)
Michael S. Brandt, Esq. (licensed WA, CA, USPTO)
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  • Consultation
  • News
  • Services
    • Amazon Appeal Process >
      • Amazon Appeal Inauthentic Item Suspension
      • Amazon Appeal ODR Suspensions
      • Amazon Appeal OTDR Suspensions
      • Amazon Unsuitable Inventory Investigation Appeal
      • Amazon Related Account Appeals
      • Appeal Amazon Verification Suspension
      • Amazon Restricted Product Appeals
      • KDP & ACX Account Termination Appeals | AMZ Sellers Attorney®
      • Amazon Drop Shipping Policy Appeals
      • FBA Reimbursement Abuse Suspensions| Appeals
      • Amazon Relay Suspension Appeals
      • Amazon Appeal VTR Suspensions
      • Amazon Safety Complaint Appeals
      • Amazon Sales Velocity Suspension Appeals
      • Amazon Sales Rank Manipulation Appeals
      • Amazon Price Gouging/Fair Pricing Suspensions Appeals
      • Amazon Review Manipulation Suspension Appeals
      • Amazon Variation and PDP Abuse Appeals
      • Amazon Forged or Manipulated Documentation Appeals
      • Amazon Fraud or Illegal Activity Deactivation Appeals
      • Amazon Account Hacked Suspension Appeal
      • Amazon Funds Appeal
      • Amazon Mechanical Turk Suspension Appeals
    • How to Resolve Amazon TROs & Unlock Seller Funds | AMZ Sellers Attorney®
    • Settle Prop 65 Claims & Unfreeze Amazon Funds | AMZ Sellers Attorney®
    • Amazon Arbitration Lawyers | Sue Amazon & Win with AMZ Sellers Attorney®
    • Amazon Brand Registry Enrollment & Brand Protection
    • Legal Help for E-commerce Sellers Worldwide | AMZ Sellers Attorney®
    • E-Commerce Intellectual Property Attorneys | AMZ Sellers Attorney® >
      • Amazon Intellectual Property Infringement
      • Trademark Attorneys for Ecommerce
      • Registered Patent Lawyers Online
      • Amazon Copyright Lawyers
      • DMCA Safe Harbor and Takedown Notices
      • Amazon Neutral Patent and APEX Program | Expert Patent Attorneys
      • Trademark Trial & Appeal Board Attorneys
    • Amazon Hijacker Removal Service
    • Merch by Amazon Termination Appeals
    • Ebay Suspension Appeals
    • Walmart Suspension Appeal
    • Etsy Suspension Appeal
  • Reviews
  • About Us
  • Amazon Suspension Prevention with Free Appeals
  • TikTok Seller Suspension Appeal
  • Appeal Closed or Limited PayPal Account
  • Temu Seller Suspension Appeal
  • Twitter Account Suspension Appeals
  • Target Suspension Appeal
  • How to Open Multiple Amazon Seller Accounts
  • Amazon Listing (ASIN) Removal? Reinstate Listing
  • Terms and Conditions
    • Privacy policy
    • Refund Policy