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Amazon Seller News and Policy Updates for 2025

Walmart Multichannel Fulfillment Promo: A New Opportunity for Amazon Sellers

6/21/2025

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Walmart Multichannel Fulfillment Promo: A New Opportunity for Amazon Sellers

Walmart Multichannel Fulfillment Promo: A New Opportunity for Amazon Sellers

Published June 20, 2025 · AMZ Sellers Attorney®

Walmart has launched an aggressive promotion for its Multichannel Solutions (MCS) logistics service. As of June 16, 2025, first-time users can enjoy a 30% discount on fulfillment fees—applicable to orders from Walmart.com, Amazon, eBay, Shein, Temu, and independent websites—through October 1, 2025 :contentReference[oaicite:1]{index=1}.

What the Promo Covers

  • 30% fee reduction on fulfillment costs through 10/1/2025.
  • Unbranded packaging at no extra charge, keeping your brand identity intact :contentReference[oaicite:2]{index=2}.
  • Orders from all channels—not limited to Walmart—can be fulfilled via MCS :contentReference[oaicite:3]{index=3}.

✔️ Why This Matters to Amazon Sellers

FBA costs continue to rise, and Amazon MCF adds surcharges on third‑party platform orders. Walmart’s MCS promo gives sellers a cost‑effective yet flexible alternative for multichannel logistics, ideal during peak selling seasons.

Key Benefits Compared to Amazon FBA/MCF

  • Lower Costs: Walmart MCS claims saves ~15% on fulfillment overall, and the 30% promo magnifies typical savings :contentReference[oaicite:4]{index=4}.
  • Brand Consistency: Unbranded packaging avoids confusion and keeps your branding front-and-center :contentReference[oaicite:5]{index=5}.
  • Omnichannel Reach: One logistics pipeline for all sales channels including Amazon.
  • Streamlined Returns: Walmart handles off-platform returns efficiently :contentReference[oaicite:6]{index=6}.

Implementation Guidelines

  1. Enroll in Walmart Fulfillment Services (WFS) and enable MCS.
  2. Ensure inventory placement in Walmart fulfillment centers.
  3. Optionally route Amazon orders to Walmart MCS instead of FBA/MCF.
  4. Use unbranded packaging and confirm fee reduction until October 1.
  5. Monitor fulfillment costs and customer satisfaction throughout the promo.

Expert Guidance: Is MCS Right for You?

Amazon FBA remains convenient, but Amazon MCF carries a 5% surcharge and strict carrier rules :contentReference[oaicite:7]{index=7}. In contrast, Walmart’s MCS promo offers competitive pricing and neutrality in branding—making it a powerful alternative or backup fulfillment route, especially during high volume periods.

Action Steps for Sellers

  • Run a cost comparison: FBA vs. MCS (with promo) vs. Amazon MCF.
  • Test a small SKU batch through MCS to evaluate performance.
  • Set alerts before October 1, and prepare for standard rates post-promo.
  • Integrate with order management tools to smoothly route orders to Walmart MCS.

□ From AMZ Sellers Attorney®

“Strategic use of Walmart MCS can significantly reduce logistics costs and enhance fulfillment flexibility. We advise sellers to pilot this promo now—especially with key SKUs—and document savings to strengthen future logistics strategy.”

□ From AMZ Sellers Attorney®

“Strategic use of Walmart MCS can significantly reduce logistics costs and enhance fulfillment flexibility. We advise sellers to pilot this promo now—especially with key SKUs—and document savings to strengthen future logistics strategy.”

□ Need Help Optimizing Your Fulfillment Strategy?

Get a FREE consultation with AMZ Sellers Attorney® to protect your business and plan a compliant logistics strategy.

Request Free Consultation Now
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  • Consultation
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    • Amazon Appeal Process >
      • Amazon Appeal Inauthentic Item Suspension
      • Amazon Appeal ODR Suspensions
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      • Appeal Amazon Verification Suspension
      • Amazon Restricted Product Appeals
      • KDP & ACX Account Termination Appeals | AMZ Sellers Attorney®
      • Amazon Drop Shipping Policy Appeals
      • FBA Reimbursement Abuse Suspensions| Appeals
      • Amazon Relay Termination? Appeal and Get Truckin!
      • Amazon Appeal VTR Suspensions
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      • Amazon Price Gouging/Fair Pricing Suspensions Appeals
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      • Amazon Forged or Manipulated Documentation Appeals
      • Amazon Fraud or Illegal Activity Deactivation Appeals
      • Amazon Account Hacked Suspension Appeal
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      • Amazon Mechanical Turk Suspension Appeals
    • How to Resolve Amazon TROs & Unlock Seller Funds | AMZ Sellers Attorney®
    • Settle Prop 65 Claims & Unfreeze Amazon Funds | AMZ Sellers Attorney®
    • Amazon Arbitration Lawyers | Sue Amazon & Win with AMZ Sellers Attorney®
    • Amazon Brand Registry: Protect Your Brand
    • Expert E-Commerce Legal Services
    • E-Commerce Intellectual Property Attorneys | AMZ Sellers Attorney® >
      • Amazon Intellectual Property Infringement
      • Trademark Registration Attorneys Online | AMZ Sellers Attorney®
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      • Amazon Copyright Lawyers
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      • Amazon Neutral Patent and APEX Program | Expert Patent Attorneys
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    • Etsy Suspension Appeal Service: Reinstate Your Account
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