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Amazon Seller News and Policy Updates for 2025

Expert Analysis: Amazon Seller Policy Updates & News for 2025

Your expert source for the latest 2025 Amazon seller news, policy changes, and legal analysis. This guide covers critical updates to the Amazon Business Solutions Agreement (BSA), account health metrics, and compliance strategies to prevent account suspensions. Published by AMZ Sellers Attorney®, a law firm specializing in Amazon seller rights.

Key Amazon Policy Changes for 2025

  • Stricter Listing Compliance: Amazon is increasing enforcement against non-compliant images, keyword stuffing in titles, and unverified product claims.
  • Updates to Business Solutions Agreement (BSA): Notable changes impact dispute resolution clauses, intellectual property (IP) complaint handling, and return policies.
  • Revised Account Health Metrics: Amazon has adjusted the thresholds for the Order Defect Rate (ODR) and Late Shipment Rate (LSR), requiring stricter operational performance.

Legal Guidance for Amazon Sellers

AMZ Sellers Attorney® provides proactive legal audits and expert assistance in navigating complex Amazon policies to protect your business from deactivation.

Frequently Asked Questions for 2025

What is the most important Amazon seller news for 2025?

The most critical news involves updates to Section 3 of the BSA, revised account health rating calculations, and new inventory placement requirements. Our blog provides continuous analysis of these trends.

How do I prevent an Amazon account suspension in 2025?

To prevent suspension, regularly audit your listings for compliance, maintain excellent performance metrics above the new thresholds, and ensure your sourcing documentation (invoices, letters of authorization) is always ready for review.

Where can I find reliable analysis of Amazon policy changes?

AMZ Sellers Attorney®'s news blog offers expert legal analysis, breaking down complex policy changes into actionable advice for sellers.

Amazon Drop Shipping Scams Against Amazon Sellers: What to Watch Out For

3/29/2023

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Drop shipping is a popular business model where sellers list products for sale on Amazon but don't actually hold inventory themselves. Instead, they purchase the product from a third-party supplier and have it shipped directly to the customer. While drop shipping can be a legitimate and profitable business, it has also become a breeding ground for scams and fraud, particularly against Amazon sellers. In this article, we'll explore some common Amazon drop shipping scams that target sellers and how to avoid them.
  1. Listing hijacking: This is a tactic where a drop shipper lists the same product as an Amazon seller, often at a lower price, and then fulfills the order through their own supplier. This can result in the Amazon seller losing the sale and damaging their reputation. To avoid this scam, regularly monitor your listings and look for any unauthorized changes or new listings that may be competing with your own.
  2. Counterfeit products: Some drop shippers may sell counterfeit or knock-off versions of your product, which can damage your brand's reputation and result in lost sales. To avoid this scam, monitor your product listings and read the reviews carefully to look for any complaints of counterfeit products. You can also use Amazon's Brand Registry program to protect your brand and report any counterfeit listings.
  3. Unauthorized sellers: Some drop shippers may purchase your product from unauthorized sources and then resell it on Amazon, which can result in the product being counterfeit, damaged, or expired. To avoid this scam, regularly monitor your product listings and look for any unauthorized sellers or changes in pricing.
  4. Shipping delays: Some drop shippers may promise fast shipping times but actually take weeks or even months to deliver the product, which can result in angry customers and negative reviews. To avoid this scam, communicate clearly with your drop shippers and set realistic shipping expectations for your customers.
  5. Returns fraud: Some drop shippers may purchase your product and then return a counterfeit or damaged version, which can result in lost revenue and damaged reputation. To avoid this scam, implement strict return policies and monitor returns carefully to detect any signs of fraud.

Remember, it is strictly prohibited by Amazon's drop shipping policy to drop ship from any other online retailer.  Many Amazon selling "gurus" promote this as the best model for new sellers, but it is a recipe for disaster.  

In conclusion, drop shipping can be a profitable business, but it's important to be aware of the potential scams and frauds that can occur, particularly against Amazon sellers. To avoid these scams, regularly monitor your listings and product reviews, communicate clearly with your drop shippers, and implement strict policies to protect your brand and revenue. By taking these precautions, you can ensure a safe and successful drop shipping experience on Amazon.

If you have any questions about drop shipping on Amazon, or have had your account suspended or have received a policy violation warning, please call, chat or email us for a free consultation.
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AMZ Sellers Attorney
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​Kenneth Eade, Esq. (licensed state of CA)
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  • Consultation
  • News
  • Services
    • Amazon Appeal Process >
      • Amazon Appeal Inauthentic Item Suspension
      • Amazon Appeal ODR Suspensions
      • Amazon Appeal OTDR Suspensions
      • Amazon Unsuitable Inventory Investigation Appeal
      • Amazon Related Account Appeals
      • Appeal Amazon Verification Suspension
      • Amazon Restricted Product Appeals
      • KDP & ACX Account Termination Appeals | AMZ Sellers Attorney®
      • Amazon Drop Shipping Policy Appeals
      • FBA Reimbursement Abuse Suspensions| Appeals
      • Amazon Relay Termination? Appeal and Get Truckin!
      • Amazon Appeal VTR Suspensions
      • Amazon Safety Complaint Appeals
      • Amazon Sales Velocity Suspension Appeals
      • Amazon Sales Rank Manipulation Appeals
      • Amazon Price Gouging/Fair Pricing Suspensions Appeals
      • Amazon Review Manipulation Suspension Appeals
      • Amazon Variation and PDP Abuse Appeals
      • Amazon Forged or Manipulated Documentation Appeals
      • Amazon Fraud or Illegal Activity Deactivation Appeals
      • Amazon Account Hacked Suspension Appeal
      • Amazon Funds Appeal
      • Amazon Mechanical Turk Suspension Appeals
    • How to Resolve Amazon TROs & Unlock Seller Funds | AMZ Sellers Attorney®
    • Settle Prop 65 Claims & Unfreeze Amazon Funds | AMZ Sellers Attorney®
    • Amazon Arbitration Lawyers | Sue Amazon & Win with AMZ Sellers Attorney®
    • Amazon Brand Registry: Protect Your Brand
    • Expert E-Commerce Legal Services
    • E-Commerce Intellectual Property Attorneys | AMZ Sellers Attorney® >
      • Amazon Intellectual Property Infringement
      • Trademark Registration Attorneys Online | AMZ Sellers Attorney®
      • Top Registered Patent Lawyers Online
      • Amazon Copyright Lawyers
      • DMCA Experts | DMCA Takedown and Counter Notices
      • Amazon Neutral Patent and APEX Program | Expert Patent Attorneys
      • Trademark Trial and Appeal Board Attorneys | AMZ Sellers Attorney®
    • Amazon Hijacker Removal Service
    • Merch by Amazon Termination Appeals
    • eBay Suspension Appeal Services | AMZ Sellers Attorney®
    • Walmart Suspension Appeal Service | AMZ Sellers Attorney®
    • Etsy Suspension Appeal Service: Reinstate Your Account
  • Reviews
  • About Us
  • Amazon Suspension Prevention with Free Appeals
  • TikTok Seller Suspension Appeal
  • Appeal Closed or Limited PayPal Account
  • Temu Seller Suspension Appeal
  • Twitter Account Suspension Appeals
  • Target Suspension Appeal
  • How to Open Multiple Amazon Seller Accounts
  • Amazon Listing (ASIN) Removal? Reinstate Listing
  • Terms and Conditions
    • Privacy policy
    • Refund Policy