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Amazon Seller News and Policy Updates for 2025

Expert Analysis: Amazon Seller Policy Updates & News for 2025

Your expert source for the latest 2025 Amazon seller news, policy changes, and legal analysis. This guide covers critical updates to the Amazon Business Solutions Agreement (BSA), account health metrics, and compliance strategies to prevent account suspensions. Published by AMZ Sellers Attorney®, a law firm specializing in Amazon seller rights.

Key Amazon Policy Changes for 2025

  • Stricter Listing Compliance: Amazon is increasing enforcement against non-compliant images, keyword stuffing in titles, and unverified product claims.
  • Updates to Business Solutions Agreement (BSA): Notable changes impact dispute resolution clauses, intellectual property (IP) complaint handling, and return policies.
  • Revised Account Health Metrics: Amazon has adjusted the thresholds for the Order Defect Rate (ODR) and Late Shipment Rate (LSR), requiring stricter operational performance.

Legal Guidance for Amazon Sellers

AMZ Sellers Attorney® provides proactive legal audits and expert assistance in navigating complex Amazon policies to protect your business from deactivation.

Frequently Asked Questions for 2025

What is the most important Amazon seller news for 2025?

The most critical news involves updates to Section 3 of the BSA, revised account health rating calculations, and new inventory placement requirements. Our blog provides continuous analysis of these trends.

How do I prevent an Amazon account suspension in 2025?

To prevent suspension, regularly audit your listings for compliance, maintain excellent performance metrics above the new thresholds, and ensure your sourcing documentation (invoices, letters of authorization) is always ready for review.

Where can I find reliable analysis of Amazon policy changes?

AMZ Sellers Attorney®'s news blog offers expert legal analysis, breaking down complex policy changes into actionable advice for sellers.

Expert Tips for Starting and Growing a Home-Based Ecommerce Business

12/30/2022

 
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Photo via Pexels
​Running an ecommerce business from home can be an exciting and flexible way to earn a living. Beyond offering greater autonomy over your work, running a home-based business comes with unlimited earning potential! At AMZ Sellers Attorney, we know that ecommerce can be very lucrative. In this article, we’ll discuss some of the benefits of running an ecommerce business as well as some best practices to help you get started!

​Why Start an Ecommerce Business?

​Compared with many other business models, a home-based ecommerce business comes with many advantages. One of the major benefits of running a business from home is low overhead costs for expenses like rent, utilities, and insurance. This flexible business model also makes it easy to work from anywhere and set your own hours, which can be particularly appealing if you have other commitments in your life. Plus, you get to avoid the stress and frustration of commuting to and from an office every day!

Don’t Overlook Business Cards
​

​While business cards are typically associated with local businesses operating out of physical storefronts, business cards can be useful for ecommerce store owners as well. This is because business cards serve as a tangible reminder of your business. They’re perfect for networking, leaving at local businesses, and including in packages you ship to customers. Business cards will also convey a sense of credibility and professionalism! You can try this online business card maker to create your own business cards. Just choose a premade template and customize it with your own images, text, fonts, and color schemes.

​Choose an Appropriate Business Structure

​Choosing a business structure is one of the most important steps involved in launching a business. Your business structure will determine your legal and tax obligations, level of personal liability, ongoing maintenance responsibilities, and growth potential! LLCs are a popular choice for small businesses. They offer personal liability protection, management flexibility, and tax savings. Plus, they’re easy to set up! At AMZ Sellers Attorney we can set up your LLC in any state in no time at all, at a reasonable cost to you.

Create a Sales and Marketing Plan
​

​Before you start producing advertisements for your new business, create a sales and marketing plan. This will help you define your target audience, develop an effective marketing strategy, set sales goals, and establish a marketing budget. You’ll also want to think about how you’re going to track and measure your results. For example, tools like Google Analytics can help you keep track of website traffic and sales, while customer feedback will offer insight into your customer service quality.

Offer Excellent Customer Service
​

Providing high-quality customer service is essential for ecommerce businesses. Good customer service helps build trust, encourages positive word-of-mouth promotion, improves customer retention, and reduces negative reviews. Shopify suggests providing your customers with a variety of communication channels such as email and social media. Just make sure your team can handle the scope of your customer service strategy. Providing self-service options is a great way to supplement customer service and reduce the amount of time your team spends responding to customer inquiries.
 
Starting a home-based ecommerce business can be a lucrative and fulfilling venture. By creating a sales and marketing plan, choosing the right business structure, and providing top-tier customer service, you can position yourself for success and differentiate your business in a crowded market. Business cards can also be helpful for marketing and networking with potential business partners. By following these best practices, you can launch and grow a thriving ecommerce business from home!
 
Do you sell products on Amazon? AMZ Sellers Attorney offers a variety of services and resources for Amazon sellers, including Amazon appeals for deactivated or suspended sellers' accounts. Fill out our contact form to reach out and receive a free case evaluation!
​

Sell to More Customers This Holiday Season

12/7/2022

 
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Image via Pexels
By Patrick Young

It’s the most wonderful time of the year, and not just for those celebrating, but for small business owners. To get ready, learn how to maximize your marketing efforts and get shoppers buzzing about your store. Don’t know how? This article has you covered, presented by Amazon Sellers Attorney, Ltd.

​

​Set the Tone with Your Logo

​Your logo is the face of your business. What do you want it to say to customers? Capture the essence of your business and build brand recognition with a well-designed logo. There’s no need to spend a fortune to have this done - there are lots of online logo makers that offer low-cost logo creation. You won’t miss out on anything with the wide selection of styles you can create.

​Use the Power of Memes

​Memes are a popular way to communicate on social media, and they can be an effective tool for promoting your business during the holiday season. While some memes are simply funny or relatable, others can be used to deliver a more serious message. For example, you could create a meme that highlights the importance of supporting small businesses during the holidays. Or, you could create a holiday-themed meme that promotes your special holiday products or deals. Here’s the best part: you can use free online tools to help you create memes in minutes. Try the best meme generator for yourself and see how easy it is! However, you choose to use them, memes can be a fun and effective way to reach potential customers on social media.
 

​Upgrade Your Marketing With Content Writing

Blog posts, social media campaigns, and a plethora of other types of content are great to connect with customers, but who has time to do that much writing? Professional content writing takes the work out of your hands and gives it to efficient, skilled writers who will utilize SEO keywords to get your products or services higher up in search results.
The best part? These services are actually relatively affordable, offering businesses the opportunity to get high-quality written content without needing to spend an arm and a leg or hours producing it. Finally, content writing allows you to get consistency, especially if you choose to use the same writer repeatedly instead of placing your writing needs on multiple employees with different writing styles, specialties, and so on.  Consider finding freelance writers on job boards or using content agencies.

​Marketing Your Products with TikTok

​Know what other freelancers to consider? TikTok marketers or agencies. TikTok has quickly swept the nation with users all over the world finding the social media platform their ideal place to share more about themselves. Featuring nothing but short videos, TikTok allows users to connect with millions of people across the globe, and you can do the same thing for your business.
Remember that the primary demographic on TikTok is younger individuals who are looking for something visually stimulating. So, wearing some of your clothing items while performing the newest dance craze or showing consumers how to use your products will all go over well as long as you are putting them to music and looking engaged.

​Another idea is partnering with local influencers or charities to create compelling TikTok content and getting exposure to new audiences. TikTok agencies can usually create a solid engagement strategy for you, so if you don’t know how to start, find a reputable professional on a job board like Upwork.

​Get Last-Minute Shoppers

​Send holiday messages to your last-minute regulars through text messages and emails. A lot of people let the big shopping days (Cyber Monday and Black Friday) pass them by, but you can take advantage of this by sending them a friendly reminder about what exactly you are offering them this holiday season as well as an incentive to shop with you.
 
For example, your customers might be clamoring for those new knives you’ve had since October, but they don’t think they can afford them. Luckily, you’re offering a 20% off coupon for the next 72 hours before Christmas. This allows your customers to get the knife set they’re wanting as well as any other Christmas gifts they want at a discount right before the holiday.
In your promotional emails and texts, be sure to include your holiday store hours or the last day in order to receive them by Christmas. Consider offering free shipping or rush options to appeal to these customers.

​Final Thoughts

Don’t miss out on the opportunity to boost your business this holiday season. Follow our tips and start seeing the customers streaming in, and hopefully returning for years to come. See what works well for your business and repeat it next year along with some fresh ideas. The key is to keep mixing it up and appeal to what your customers really want.
 
Amazon Sellers Attorney, Ltd. can help your business re-active its Amazon Business account in the event of a suspension. Get in touch today to learn how we can help you!
​

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CONTACT DETAILS:

AMZ Sellers Attorney
9350 Wilshire Blvd. suite 203
Beverly Hills, CA  90212 (virtual office, mailing address)
​Kenneth Eade, Esq. (licensed state of CA)
Michael S. Brandt, Esq. (licensed WA, CA, USPTO)
US: +1 888 806 2440​
AU: +61 2 7908 2785
FR: +33485880430
UK: +44 20 3608 1613
Asia: +852 5803 6406
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SERVICES:

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Settle Amazon TRO Cases
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  • Consultation
  • News
  • Services
    • Amazon Appeal Process >
      • Amazon Appeal Inauthentic Item Suspension
      • Amazon Appeal ODR Suspensions
      • Amazon Appeal OTDR Suspensions
      • Amazon Unsuitable Inventory Investigation Appeal
      • Amazon Related Account Appeals
      • Appeal Amazon Verification Suspension
      • Amazon Restricted Product Appeals
      • KDP & ACX Account Termination Appeals | AMZ Sellers Attorney®
      • Amazon Drop Shipping Policy Appeals
      • FBA Reimbursement Abuse Suspensions| Appeals
      • Amazon Relay Termination? Appeal and Get Truckin!
      • Amazon Appeal VTR Suspensions
      • Amazon Safety Complaint Appeals
      • Amazon Sales Velocity Suspension Appeals
      • Amazon Sales Rank Manipulation Appeals
      • Amazon Price Gouging/Fair Pricing Suspensions Appeals
      • Amazon Review Manipulation Suspension Appeals
      • Amazon Variation and PDP Abuse Appeals
      • Amazon Forged or Manipulated Documentation Appeals
      • Amazon Fraud or Illegal Activity Deactivation Appeals
      • Amazon Account Hacked Suspension Appeal
      • Amazon Funds Appeal
      • Amazon Mechanical Turk Suspension Appeals
    • How to Resolve Amazon TROs & Unlock Seller Funds | AMZ Sellers Attorney®
    • Settle Prop 65 Claims & Unfreeze Amazon Funds | AMZ Sellers Attorney®
    • Amazon Arbitration Lawyers | Sue Amazon & Win with AMZ Sellers Attorney®
    • Amazon Brand Registry: Protect Your Brand
    • Expert E-Commerce Legal Services
    • E-Commerce Intellectual Property Attorneys | AMZ Sellers Attorney® >
      • Amazon Intellectual Property Infringement
      • Trademark Registration Attorneys Online | AMZ Sellers Attorney®
      • Top Registered Patent Lawyers Online
      • Amazon Copyright Lawyers
      • DMCA Experts | DMCA Takedown and Counter Notices
      • Amazon Neutral Patent and APEX Program | Expert Patent Attorneys
      • Trademark Trial and Appeal Board Attorneys | AMZ Sellers Attorney®
    • Amazon Hijacker Removal Service
    • Merch by Amazon Termination Appeals
    • eBay Suspension Appeal Services | AMZ Sellers Attorney®
    • Walmart Suspension Appeal Service | AMZ Sellers Attorney®
    • Etsy Suspension Appeal Service: Reinstate Your Account
  • Reviews
  • About Us
  • Amazon Suspension Prevention with Free Appeals
  • TikTok Seller Suspension Appeal
  • Appeal Closed or Limited PayPal Account
  • Temu Seller Suspension Appeal
  • Twitter Account Suspension Appeals
  • Target Suspension Appeal
  • How to Open Multiple Amazon Seller Accounts
  • Amazon Listing (ASIN) Removal? Reinstate Listing
  • Terms and Conditions
    • Privacy policy
    • Refund Policy