AMZ SELLERS ATTORNEY®
  • Consultation
  • News
  • Services
    • Amazon Appeal Process >
      • Amazon Appeal Inauthentic Item Suspension
      • Amazon Appeal ODR Suspensions
      • Amazon Appeal OTDR Suspensions
      • Amazon Unsuitable Inventory Investigation Appeal
      • Amazon Related Account Appeals
      • Appeal Amazon Verification Suspension
      • Amazon Restricted Product Appeals
      • KDP & ACX Account Termination Appeals | AMZ Sellers Attorney®
      • Amazon Drop Shipping Policy Appeals
      • FBA Reimbursement Abuse Suspensions| Appeals
      • Amazon Relay Termination? Appeal and Get Truckin!
      • Amazon Appeal VTR Suspensions
      • Amazon Safety Complaint Appeals
      • Amazon Sales Velocity Suspension Appeals
      • Amazon Sales Rank Manipulation Appeals
      • Amazon Price Gouging/Fair Pricing Suspensions Appeals
      • Amazon Review Manipulation Suspension Appeals
      • Amazon Variation and PDP Abuse Appeals
      • Amazon Forged or Manipulated Documentation Appeals
      • Amazon Fraud or Illegal Activity Deactivation Appeals
      • Amazon Account Hacked Suspension Appeal
      • Amazon Funds Appeal
      • Amazon Mechanical Turk Suspension Appeals
    • How to Resolve Amazon TROs & Unlock Seller Funds | AMZ Sellers Attorney®
    • Settle Prop 65 Claims & Unfreeze Amazon Funds | AMZ Sellers Attorney®
    • Amazon Arbitration Lawyers | Sue Amazon & Win with AMZ Sellers Attorney®
    • Amazon Brand Registry: Protect Your Brand
    • Expert E-Commerce Legal Services
    • E-Commerce Intellectual Property Attorneys | AMZ Sellers Attorney® >
      • Amazon Intellectual Property Infringement
      • Trademark Registration Attorneys Online | AMZ Sellers Attorney®
      • Top Registered Patent Lawyers Online
      • Amazon Copyright Lawyers
      • DMCA Experts | DMCA Takedown and Counter Notices
      • Amazon Neutral Patent and APEX Program | Expert Patent Attorneys
      • Trademark Trial and Appeal Board Attorneys | AMZ Sellers Attorney®
    • Amazon Hijacker Removal Service
    • Merch by Amazon Termination Appeals
    • eBay Suspension Appeal Services | AMZ Sellers Attorney®
    • Walmart Suspension Appeal Service | AMZ Sellers Attorney®
    • Etsy Suspension Appeal Service: Reinstate Your Account
  • Reviews
  • About Us
  • Amazon Suspension Prevention with Free Appeals
  • TikTok Seller Suspension Appeal
  • Appeal Closed or Limited PayPal Account
  • Temu Seller Suspension Appeal
  • Twitter Account Suspension Appeals
  • Target Suspension Appeal
  • How to Open Multiple Amazon Seller Accounts
  • Amazon Listing (ASIN) Removal? Reinstate Listing
  • Terms and Conditions
    • Privacy policy
    • Refund Policy

Amazon Seller News and Policy Updates for 2025

Expert Analysis: Amazon Seller Policy Updates & News for 2025

Your expert source for the latest 2025 Amazon seller news, policy changes, and legal analysis. This guide covers critical updates to the Amazon Business Solutions Agreement (BSA), account health metrics, and compliance strategies to prevent account suspensions. Published by AMZ Sellers Attorney®, a law firm specializing in Amazon seller rights.

Key Amazon Policy Changes for 2025

  • Stricter Listing Compliance: Amazon is increasing enforcement against non-compliant images, keyword stuffing in titles, and unverified product claims.
  • Updates to Business Solutions Agreement (BSA): Notable changes impact dispute resolution clauses, intellectual property (IP) complaint handling, and return policies.
  • Revised Account Health Metrics: Amazon has adjusted the thresholds for the Order Defect Rate (ODR) and Late Shipment Rate (LSR), requiring stricter operational performance.

Legal Guidance for Amazon Sellers

AMZ Sellers Attorney® provides proactive legal audits and expert assistance in navigating complex Amazon policies to protect your business from deactivation.

Frequently Asked Questions for 2025

What is the most important Amazon seller news for 2025?

The most critical news involves updates to Section 3 of the BSA, revised account health rating calculations, and new inventory placement requirements. Our blog provides continuous analysis of these trends.

How do I prevent an Amazon account suspension in 2025?

To prevent suspension, regularly audit your listings for compliance, maintain excellent performance metrics above the new thresholds, and ensure your sourcing documentation (invoices, letters of authorization) is always ready for review.

Where can I find reliable analysis of Amazon policy changes?

AMZ Sellers Attorney®'s news blog offers expert legal analysis, breaking down complex policy changes into actionable advice for sellers.

How to Use the Amazon Account Health Team in an Amazon Appeal

12/23/2020

 
Picture
Dealing with Amazon’s Seller Support Team can be a frustrating experience. Sometimes they will reject your appeal without telling you, and other times they will send you the same rejection template, over and over, without being specific on the reasons your plan of action was rejected.  The Account Health Team is the closest one an Amazon seller has to Seller Performance, and you can actually speak with them by phone.
Amazon’s new Account Health Team can only be contacted through Seller Support. This team has access to your appeal history and can often give revealing information on the issues the Seller Performance Team is most concerned about. The bottom line is that this information is often helpful in resolving your appeal issues. They can even give information with regard to specific accounts that have been found to be related to yours in related account issues.

What is the Amazon Account Health Team

The Amazon Account Health Team is a division of Amazon Seller Support who have specific training in how to help sellers with their appeals.  They also have access to records of the Seller Performance Team which will give you an insight on the reason your plan of action was rejected.

How do you Contact the Account Health Team

As everything with Amazon is concerned, this is not such an easy task.  Merely asking Seller Support for a contact with the Account Health Team will result in you receiving a generic email telling you how to create a generic plan of action.  This is not going to help you.  You must be persistent and insist the Account Health Team call you. 
To request a call from Account Health, go into your seller account: 
  • go to "Performance" on the top banner and then Click "Account Health";
  • scroll all the way to the bottom of the Account Health Page and click the "Help" Button in the very bottom left hand corner of the "Account Health" page;
  • click "Check your Account Status";
  • click "Contact us" and leave your phone number for them to call you. 

​MAKE THE MESSAGE VERY SIMPLE: I WOULD LIKE AN ACCOUNT HEALTH REPRESENTATIVE CALL ME TO HELP ME WITH AN APPEAL. Do not put anything else in the message other than a request for a phone call from Account Health and your telephone number.  If you do, you will not get a call, but receive an email template.

Then What do I Do?

When the Account Health rep calls you, take detailed notes of everything that they said and call an expert immediately to update your appeal.

Comments are closed.

    RSS Feed

    Archives

    June 2025
    May 2025
    April 2025
    March 2025
    February 2025
    January 2025
    December 2024
    November 2024
    October 2024
    September 2024
    August 2024
    July 2024
    June 2024
    April 2024
    March 2024
    February 2024
    January 2024
    December 2023
    November 2023
    October 2023
    September 2023
    August 2023
    July 2023
    June 2023
    May 2023
    April 2023
    March 2023
    January 2023
    December 2022
    August 2022
    June 2022
    January 2022
    October 2021
    February 2021
    January 2021
    December 2020
    October 2020
    September 2020
    August 2020
    July 2020
    July 2019

    RSS Feed

CONTACT DETAILS:

AMZ Sellers Attorney
9350 Wilshire Blvd. suite 203
Beverly Hills, CA  90212 (virtual office, mailing address)
​Kenneth Eade, Esq. (licensed state of CA)
Michael S. Brandt, Esq. (licensed WA, CA, USPTO)
US: +1 888 806 2440​
AU: +61 2 7908 2785
FR: +33485880430
UK: +44 20 3608 1613
Asia: +852 5803 6406
نتحدث العربية ​
Türkçe konuşuyoruz

Nous parlons français 🇫🇷
Мы говорим по русски 🇷🇺
Se habla español​ 🇪🇸
我們說中文​ 🇨🇳
​Wir sprechen Deutsch

SERVICES:

Amazon Appeals
​Inauthentic Item Suspensions
Multiple/ Related Account Suspensions
​Amazon Verification Suspensions
Forged or Manipulated Documentation
Amazon Restricted Product Appeals
KDP and ACX Termination Appeals
Merch by Amazon Termination Appeals
Amazon Drop Shipping Policy Appeals
Amazon Brand Registry Support
Walmart Suspension Appeal
eBay Suspension Appeals
Etsy Suspension Appeals
Amazon Hijacker Removal Service
Amazon Review Manipulation Suspension Appeals
Amazon Sales Rank Manipulation Appeals
Amazon Variation Abuse Appeals
Amazon Safety Suspension Appeals
Amazon Sales Velocity Appeals
Amazon ODR Suspension Appeals
Intellectual Property (IP) Law
Fraud or Illegal Activity
Hacked Account
Listing Hijackers
Intellectual Property Lawyers
Amazon Arbitration
Settle Amazon TRO Cases
Settle Proposition 65 Cases

PAYMENTS:

We accept payments from all major credit cards and also by ACH transfer through BlueSnap. Our purchase currency is US Dollar (USD). Payments made through our site are secure.  ​
Payment Options
See our reviews on Picture

AS REPORTED IN:

Picture
Picture
Picture
Picture
Copyright © 2025 AMZ Sellers Attorney ® All Rights Reserved. Privacy Policy
Photos from thedailyenglishshow, Tony Webster, EpicTop10.com, willbuckner, Ben Baligad, osseous, andreboeni, EpicTop10.com, Tony Webster, wuestenigel (CC BY 2.0), wuestenigel (CC BY 2.0), Tony Webster, ThoroughlyReviewed, wuestenigel
  • Consultation
  • News
  • Services
    • Amazon Appeal Process >
      • Amazon Appeal Inauthentic Item Suspension
      • Amazon Appeal ODR Suspensions
      • Amazon Appeal OTDR Suspensions
      • Amazon Unsuitable Inventory Investigation Appeal
      • Amazon Related Account Appeals
      • Appeal Amazon Verification Suspension
      • Amazon Restricted Product Appeals
      • KDP & ACX Account Termination Appeals | AMZ Sellers Attorney®
      • Amazon Drop Shipping Policy Appeals
      • FBA Reimbursement Abuse Suspensions| Appeals
      • Amazon Relay Termination? Appeal and Get Truckin!
      • Amazon Appeal VTR Suspensions
      • Amazon Safety Complaint Appeals
      • Amazon Sales Velocity Suspension Appeals
      • Amazon Sales Rank Manipulation Appeals
      • Amazon Price Gouging/Fair Pricing Suspensions Appeals
      • Amazon Review Manipulation Suspension Appeals
      • Amazon Variation and PDP Abuse Appeals
      • Amazon Forged or Manipulated Documentation Appeals
      • Amazon Fraud or Illegal Activity Deactivation Appeals
      • Amazon Account Hacked Suspension Appeal
      • Amazon Funds Appeal
      • Amazon Mechanical Turk Suspension Appeals
    • How to Resolve Amazon TROs & Unlock Seller Funds | AMZ Sellers Attorney®
    • Settle Prop 65 Claims & Unfreeze Amazon Funds | AMZ Sellers Attorney®
    • Amazon Arbitration Lawyers | Sue Amazon & Win with AMZ Sellers Attorney®
    • Amazon Brand Registry: Protect Your Brand
    • Expert E-Commerce Legal Services
    • E-Commerce Intellectual Property Attorneys | AMZ Sellers Attorney® >
      • Amazon Intellectual Property Infringement
      • Trademark Registration Attorneys Online | AMZ Sellers Attorney®
      • Top Registered Patent Lawyers Online
      • Amazon Copyright Lawyers
      • DMCA Experts | DMCA Takedown and Counter Notices
      • Amazon Neutral Patent and APEX Program | Expert Patent Attorneys
      • Trademark Trial and Appeal Board Attorneys | AMZ Sellers Attorney®
    • Amazon Hijacker Removal Service
    • Merch by Amazon Termination Appeals
    • eBay Suspension Appeal Services | AMZ Sellers Attorney®
    • Walmart Suspension Appeal Service | AMZ Sellers Attorney®
    • Etsy Suspension Appeal Service: Reinstate Your Account
  • Reviews
  • About Us
  • Amazon Suspension Prevention with Free Appeals
  • TikTok Seller Suspension Appeal
  • Appeal Closed or Limited PayPal Account
  • Temu Seller Suspension Appeal
  • Twitter Account Suspension Appeals
  • Target Suspension Appeal
  • How to Open Multiple Amazon Seller Accounts
  • Amazon Listing (ASIN) Removal? Reinstate Listing
  • Terms and Conditions
    • Privacy policy
    • Refund Policy